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REBRANDING
As a longstanding leader in the patient access industry, DCS Global was looking for a fresh take on its brand and communication strategy. It was looking for a new logo, website, tagline and way to communicate to the market. We created Pelitas: Increase Cash, Cultivate Loyalty.
GO TO MARKET LAUNCH
Dr. Lite's market launch relied on market education of the hazards of blue light. As an industry leader in medical technology, Dr. Lite's bluelight reducing lamp made the perfect hero for an explainer video.
OMNI-CHANNEL BRAND EXPERIENCE
Alliance was looking to bring its new technology brand into its stores and lead consumers through an in-store experience in an integrated and seamless manner.
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